In an age where digital communication reigns supreme, print and mail services remain surprisingly effective—especially when combined with automation and personalization. G2, a leading peer-to-peer review platform for business software, provides invaluable insights based on real user experiences. Let’s explore the best print and mail services as rated on G2, what makes them stand out, and how integrating them into your strategy can elevate your marketing game.
1. PostGrid Print & Mail – The Leader
PostGrid Print & Mail consistently stands out in G2’s Direct Mail Automation Software category. It holds titles such as “Leader,” “Top Trending,” and “Highest Performer” in that space G2. Users rave about its intuitive interface and powerful feature set:
“Their platform has a user-friendly interface … even someone like me, who’s not very tech-savvy, can navigate easily… PostGrid takes care of it start to finish.” G2
G2 comparisons further highlight its strengths. For instance, against Postalytics, PostGrid scores 9.9 on Ease of Use (versus Postalytics’ lower score); it also leads on Delivery Speed with a 9.7 rating G2. Similarly, versus Reachdesk, PostGrid edges ahead with better Delivery Speed (9.7 vs. Reachdesk’s 8.2), more flexible Custom Batch Sizes, and stellar Support Quality (9.9 vs. 9.1) G2. These figures underscore why PostGrid remains a top choice for businesses seeking reliable and automated mail solutions.
2. Lob – The Tech-Forward
Another heavyweight in the Direct Mail Automation arena is Lob. G2 lists Lob as the Best Free Software option in the category G2. Users appreciate its API-first, programmatic approach:
This makes Lob ideal for tech-savvy organizations—enterprises or growing businesses—looking to integrate direct mail within their existing digital infrastructure. Lob’s competitive advantage lies in its seamless automation and flexibility.
3. DocuPost, ContactPigeon –
While PostGrid and Lob take the spotlight, G2 also highlights DocuPost as a Highest Performer, and ContactPigeon as Easiest to Use in the same category G2. These solutions may appeal more to niche use cases or specific operational preferences, but they demonstrate the breadth of quality players in the space.
4. PFL Direct Mail Platform
G2 users also mention PFL Direct Mail Platform. While not in the top-ranked category, it garners strong satisfaction through qualitative reviews:
This feedback suggests that PFL is an excellent contender for organizations looking for a high-touch, service-oriented direct mail partner.
Why G2 Ratings Matter
Founded in Chicago in 2012, G2 (formerly G2 Crowd) is a trusted platform where businesses leave verified feedback on software solutions Wikipedia. Their ratings are based on real experiences, making them a reliable barometer. When a platform like PostGrid consistently appears as a Leader with “Top Trending” and “Highest Performer” badges, it signals genuine user satisfaction and performance across various metrics—ease of use, support, delivery speed, and more.
Key Trends Shaping Print and Mail Services
1. Automation + Personalization = Efficiency
Solutions like PostGrid and Lob excel due to their automated workflows. With API integration, businesses can trigger mail deliveries programmatically—whether transactional or marketing—enhancing efficiency. This is especially powerful when combined with variable data printing (VDP), which enables customized content (names, images, messages) for individual recipients without slowing down production Wikipedia.
2. User Experience Still Reigns Supreme
G2 reviews frequently highlight ease of use as a decisive factor. PostGrid’s exceptional scores in usability reflect how even teams without deep marketing or tech experience can confidently manage campaigns.
3. Speed and Support Propel Satisfaction
In the world of print and mail, delays can derail a campaign. G2 data shows PostGrid’s delivery speed and customer support are consistently rated near the top, proving that follow-through matters as much as feature sets G2+1.
Choosing the Right Platform for Your Needs
Here’s a quick breakdown to help you decide:
| Your Need | Recommended Platform | Why It Works |
| Fully automated, user-friendly mail engine with Personalized campaign | PostGrid Print & Mail | Leader in usability, speed, and support |
| API integration, programmatic workflows | Lob | Tech-first, smooth automation |
| Personalized campaign | PFL Direct Mail Platform | satisfaction scores |
| (Other workflows or design-first needs) | DocuPost, ContactPigeon | Notable performers in G2 rankings |
Remember, while G2 offers great guidance, you’ll also want to try demos or trial runs to see which platform aligns with your team’s workflow and strategy.
A Link You Can’t Miss
To explore how automation can streamline your physical outreach, check out this automated direct mail solution. Likewise, if you’re evaluating a robust direct mail platform, this link provides deeper insight into capabilities like scalability, integrations, and API access.
Final Thoughts
In a world driven by digital noise, printed mail still holds persuasive power—especially when delivered quickly, personally, and professionally. G2’s reviews cement PostGrid Print & Mail as the premier choice for most businesses aiming to manage campaigns with minimal hassle. But for developers leaning on API extensibility, Lob may edge ahead. And if you value white-glove service and custom planning, PFL is worth your attention.
By blending G2 insights with your organization’s goals—whether scalability, integration, design quality, or support—you can confidently select the best print and mail provider to elevate your campaigns.
